Privacy Policy

Who we are

This policy explains how Trifusion Infotech Private Limited (“TheTriFusion”, “we”, “us”) handles personal information when you use https://thetrifusion.in. We are a software services company. The office is on the 5th Floor, Amoro Building, Patrakar Colony, Jaipur, Rajasthan 302020, India. You can call +91 63781 33780 or email contact@thetrifusion.in. This policy covers the public website, the forms on it, and the measurement and advertising tools that the site code actually loads. It does not describe a separate product you might later hire us to build. That work is covered by the written scope for the project.

We wrote this page to be specific. If a tool is named below, it is present in the website code. We do not claim to run a customer database, a marketing-automation suite, or a chat product that the code does not load.

Information you give us

Contact, estimate, appointment, and project forms ask for the details you type: typically your name, email address, phone number, company, and a note about the work. Those fields are sent through EmailJS to the mailbox we use to read enquiries and reply. The public address for privacy questions is contact@thetrifusion.in. The website code does not store that form in its own database. EmailJS acts as the delivery service. We keep the resulting email for as long as we need it to answer you, prepare a scope, deliver work you later commission, and meet ordinary accounting or legal duties. You can ask us to delete an enquiry when the law allows.

If you open the WhatsApp button or the floating WhatsApp widget, the message is composed in your browser and then opened in WhatsApp (wa.me). We do not receive that chat on our server. If you also submit a form, only the form follows the EmailJS path above. WhatsApp processes the conversation under its own terms once the chat leaves our page.

The site includes a Tawk.to live-chat loader. The script runs only when a Tawk script address is configured for the deployment. If it is not configured, the loader does nothing. When the widget does load, the text you type in the chat is processed by Tawk.to so our team can reply. Do not put passwords, payment card numbers, or government identity numbers in a form or a chat.

Information collected automatically

The site records first-touch marketing attribution in your browser. That can include the page you landed on, the referrer, and UTM parameters when they are present in the URL. The code stores that record in session storage for the browsing session and in a cookie named tf_attr for 90 days, so a later form can include it. This is how we know which page or campaign a lead came from. It is not sold.

Google Analytics 4 (measurement ID G-NSKGY1KSP4) measures page views and events such as clicks on phone, email, and WhatsApp. Google Tag Manager (container GTM-M8RQSNHN) loads tags. Google Ads conversion tracking (ID AW-18407666983) records conversions we have configured, such as a lead. The Meta Pixel (ID 1703426564054952) measures visits and lead events for Meta advertising. These tags are in the site code. We use them to understand which pages are used and which campaigns produce enquiries. We do not use them to make automated decisions that have a legal effect on you.

The code does not set a custom retention period inside Google Analytics, Google Ads, or Meta. Those services keep data according to the settings on our accounts and their own policies. You should read those policies if you want the provider’s retention detail. We do not publish a different number here, because the website does not control it.

Advertising and cookies

We may show ads through Google AdSense. The publisher ID in the site code is ca-pub-3861153173590764. AdSense is not loaded on pages that are only there to collect a lead or complete a tool flow, including the thank-you, contact, estimate, planner, timeline, appointment, discuss-project, pricing calculator, and login paths, or on the 404 page. Content pages, including the home page, services, and blog articles, can load it.

Third-party vendors, including Google, use cookies to serve ads based on a user's prior visits to this website or other websites.

Google's use of advertising cookies enables it and its partners to serve ads to users based on their visit to this site and/or other sites on the Internet.

You can opt out of personalized advertising from Google at https://adssettings.google.com and from participating companies at https://www.aboutads.info. How Google uses advertising cookies and related technologies is described at https://policies.google.com/technologies/ads.

Consent Mode and the cookie banner

Before analytics or advertising tags run, an inline script sets Google Consent Mode v2 defaults. For visitors in the European Economic Area, the United Kingdom, and Switzerland, ad storage, ad user data, ad personalization, and analytics storage start as denied until an update. Elsewhere they start as granted. If this browser already has a saved choice, that choice is applied immediately, before the AdSense script.

The cookie panel offers Accept all and Reject. It is not pinned open on every visit. Open it from Cookie settings in the footer. That button fires the page event tf-open-cookie-settings. Accept all stores the value “granted” in local storage under the key tf_cookie_consent. Reject stores “denied”. If no choice is stored yet, the consent component records a grant when it loads, so measurement can run, and you can switch to Reject at any time from the same footer control. The stored choice remains until you change it or clear site data for this browser.

Why we use the information

We use contact details to reply, to send a scope or a meeting link you asked for, and to keep a record of that conversation. We use attribution and analytics to see which pages and campaigns lead to enquiries. We use advertising tools to show and measure ads, including ads that may be based on earlier visits where that is allowed. We use chat and WhatsApp so you can reach the Jaipur team without a form. We do not sell personal information. We do not buy lists and match them to site visitors in the website code.

The providers named on this page process data for us or, in the case of Google, Meta, Tawk.to, and WhatsApp, also for their own purposes described in their policies. Those companies may process data outside India. Their own terms explain the countries and the safeguards they offer. We do not copy those terms onto this page and we do not add a transfer mechanism the code does not implement.

How long we keep it

Form messages delivered by EmailJS are kept in our mailbox while we need them to respond, quote, perform a contract, and meet ordinary bookkeeping or legal requirements, and then deleted or anonymised. The attribution cookie lasts 90 days unless you delete it sooner. The session-storage copy lasts for that browser session. The consent choice stays in local storage until you change it or clear storage. Server logs, if the host keeps them, are not given a separate period in this website’s code. Provider retention for Analytics, Ads, AdSense, Tag Manager, and the Meta Pixel follows those products’ settings, as noted above.

Your rights, including the DPDP Act and the GDPR

If the Digital Personal Data Protection Act, 2023 of India applies, you may ask to access personal data we hold about you, to correct it, to erase it, and to nominate another person to exercise rights if you die or become unable to act. You may withdraw consent where processing is based on consent. You may raise a grievance with us first, at contact@thetrifusion.in. If you are not satisfied, you may approach the Data Protection Board of India once that route is available to you.

If the EU or UK GDPR applies, you may ask for access, rectification, erasure, restriction, and a portable copy of data you provided, and you may object to processing based on legitimate interests. You may withdraw consent at any time without affecting processing that was lawful before the withdrawal. You may lodge a complaint with a supervisory authority. Consent Mode’s Reject choice, and the ad settings links above, are the controls the site gives you for cookies. For enquiry emails, write to us and we will act on the request when we can identify the message and the law allows the deletion.

We will ask for enough detail to find the right email or chat. We may refuse a request that is repetitive, that would disclose someone else’s data, or that we must keep for a legal duty. We will tell you when that happens.

Children's privacy

The site is written for businesses and adult clients. It is not directed at children. We do not knowingly collect personal data from anyone under 18 through our forms, chat, or advertising tags. If you believe a child has sent us personal data, email contact@thetrifusion.in and we will delete it from the mailbox or chat we control when we can identify it.

Changes and contact

We will post changes on this page and change the “Last updated” date. A change applies from the date shown. Continued use of the site after that date means you are reading the current policy. Project contracts can contain a separate data clause. If that clause conflicts with this page for project files, the contract controls for those files. This page still controls the public website.

Privacy questions and requests go to Trifusion Infotech Private Limited, 5th Floor, Amoro Building, Patrakar Colony, Jaipur, Rajasthan 302020, India. Phone +91 63781 33780. Email contact@thetrifusion.in. Office hours are Monday to Saturday, 10:00 AM to 7:00 PM IST, closed Sunday.